Here are tips on the best way to get and keep your Twitter followers:
Tip #1: Try to get the same Twitter handle as your website domain name.
For example, if your website is www.SMMcast.com, you want to try and reserve the Twitter handle / username, SMMcast so that your vanity link is www.Twitter.com/SMMcast.
Tip #2: Optimize your Twitter page.
Under Settings, their is a profile that you can add content to that includes a Name, Location, Website, Bio and Photo.
- Name: Your name should be the name of your business or your product/service that you offer. For example, even if the company name is “SMMcast”, you can put in the name as “Social Media”.
- Location: You can add more than one area if you have multiple office. For example, NYC/SF.
- Web: Make sure to include your website domain!
- Bio: Include a short paragraph that includes keywords.
- Photo: Use a company logo or a professional image.
Tip #3: Brand your Twitter page.
Under Twitter settings, you have the option to upload a custom designed background. Your Twitter background should match the same design and branding as your website. If you’re looking for someone to design your custom twitter background, click here.
Tip #4: Follow Tweeters.
The general rule in Twitter has also been that if someone follows you, you follow them back. If you do a keyword search on Twitter that is relevant to your business, it will show you a list of people that have Tweeted using that word. Then start to follow them. You can also go to a competitors page and follow all of their followers.
Tip #5: Tweet at least once a day.
Try to tweet at least once a day and instead of using links to other people’s content, write a short post and tweet a link back to your own blog or website. Even if you just post a short blurb on your own blog, it’s better than tweeting a link to someone else’s content. Make sure to include keywords in your tweet. Try to tweet exclusive deals or discounts.
Tip #6: Cross Promotion.
- Add your Twitter feed to your LinkedIn company page so it streams on your profile.
- Put it on your Facebook fanpage
- Put it on your YouTube background design
- Put it on all pages of your website
- Put it on all pages of your blog
- Include it on press releases
- Add your Twitter link to any newsletters and/or marketing emails you might send out
- Add your Twitter link to any direct mail
- Add your Twitter link to your business cards
Tip #7: Hashtags.
Create an official hashtag for your company or brand or use popular hashtags that already exist.
Tip #8: Email Signatures.
Add your Twitter handle to your company email signature. Wisestamp is a great tool for this. It automatically pulls the latest tweet as well.
Tip #10: Apply to get verified.
Get Verified to Gain More Twitter Followers
You might have seen Twitter verification for celebrities, athletes and movies, such as The Kennedys example shown on the right. This shows that this is the person’s legit Twitter account and it really is who they say they are.
Tip #11: Promotions.
Do an email promotion where you give a gift if someone follows you. For example, provide free shipping if you get 100 followers within an hour.
Tip #12: Consider using other websites to help you.
- www.SocialOomph.com – You can add an auto-message after someone follows you, such as “Retweet your favorite tweet from our page and receive $5 off your next purchase.”
- www.Twitterfeed.com – Everytime you post on your blog, it will automatically send out a tweet. You can set this up to tweet anyone’s blog posts.
Tip #13: Paying for Followers.
Wefollow.com and UpHype.com are the two most known websites where you can actually pay someone to get you more followers. The only problem is that most of them are not qualified, so it depends if you’re looking for quantity or quality.
Tip #14: Tweet Management.
Part of getting and keeping your followers is responding to anyone that tweets at you in a timely manner. There are many mobile apps as well as websites and desktop apps that can help you manager your Twitter account, including HootSuite.com, TweetDeck.com and DestroyTwitter.com.
